Of note: John Hicks hosts a discussion about economical fonts for branding. Or at least he attempts to, but even the off-topic comments present interesting tidbits. Standout suggestions are Bembo and Parisine.
By the way, if you’re not acquainted with Gentium or Sylfaen, now’s the time to familiarize yourself:


I think they’re wonderful. Sylfaen may be an outrage for all I know, but Gentium was a bukva:raz! winner. Props to Chris Waigl for introducing me to Gentium; it’s not your average Times Roman kind of serif, but it’s unique and has all sorts of international characters, including diacritics.
In related news, Garamond is quite the looker.
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