Pretty chilling ad, from an anti-Meth campaign in Montana: Boyfriend (directed by Darren Aronofsky—Requiem for a Dream, The Fountain.)
I don’t tend to think that the “Not once! Not even once!” line is reasonable advice when it comes to these things—or even useful—so I can’t vouch for the actual efficacy of this Montana Meth project (more discussion), but some of their PSAs are slickly done.
The other Aronofsky ads are ‘Friends’ (AdCritic.com’s top spot for March 9), ‘Mother’, and ‘Parents’.
1 Response to “‘Boyfriend’, anti-Meth PSA”